Definition - Negociant: An indivual or firm that buys grapes and/or ready-made wine from growers and/or cooperatives. The negociant then blends, bottles, labels and sells the wine under their own name or brand.
Definition - Negociant: An indivual or firm that buys grapes and/or ready-made wine from growers and/or cooperatives. The negociant then blends, bottles, labels and sells the wine under their own name or brand.